Since his $44 billion takeover of Twitter, Elon Musk barrelled ahead with rebranding the social media channel to X. And I say “rebranding” whilst trying not to spit out my coffee. What even was that? Let’s check out some of the whopping mistakes Musk and his team have made to […]
Summer is the perfect time to sip cocktails, jump over waves and throw sprinkles all over your marketing campaigns. With non-essential spending on the rise, consumers want to live their best lives this season despite the cost of living crisis. So give them content so good they’ll want to view […]
Social media has transformed the landscape of communication and business, becoming a vital tool for marketing, customer engagement, and brand development. However, the ease of access and the massive influence of these platforms come with unique risks that can significantly impact your brand. This is something I have a good […]
Social media is the perfect place to showcase the personality of your brand, but not all brands are born sweet. From snapping back at rude consumers to trolling competitors, I’m here for the extra salt on that bucket of popcorn. Meet the saltiest brands on social media. Aldi Renowned for […]
Want to ugly cry and restore your faith in humanity? Then don’t miss the hit reality TV show, “Queer Eye,” which streamed in Netflix’s Top 10 post-launch. First aired in February 2018, the show has won three Emmy Awards and is available in over 100 countries. The new series remains […]
First came selfies. Then came perfect selfies. Acne disappeared. Fine lines vanished. And the world became obsessed with perfection due to the launch of endless social media filters. Flawless beauty is now one of the world’s biggest trends. But are face and body altering filters just a bit of fun? […]
Article written by Charli and published at Agorapulse, leaders in social media management software. If you’re just using TikTok to scroll Nick and Pedro memes and watch that funny cat play Cards against Humanity, then this TikTok article isn’t for you. But if you’re a serious social media marketer or content creator, […]
Article written by Charli and published at Agorapulse, leaders in social media management software. Social media marketing in midsize to large companies is no longer a one person job. In fact, social media marketing now has its own team, which includes writers, designers, analysts, and, of course, community managers. So, what does […]
Women are the world’s most powerful consumers and influencers and, in the words of Lizzo, it’s About Damn Time that this is acknowledged. As director of women led content marketing agency Contentworks and in light of International Women’s Day on 8 March, let’s check out a few brands nailing marketing […]
Article written by Charli and published at Agorapulse, leaders in social media management software. The Cash Registers Are Ringing at TikTok If you’re targeting Gen X, Millennials, or Gen Z, TikTok is the platform for you. Plus, TikTok can yield great sales results if you get the formula right. Here’s how […]