Article written by Charli and published at Agorapulse, leaders in social media management tools. Are your Instagram Reels hashtags performing, or are they simply there to look fun and add flair to your Reels? When used properly, hashtags have the power to transform a fun Reel into a powerful selling tool, community builder, and engagement …
Article written by Charli on behalf of Contentworks Agency and published at FX News Group The first three quarters of 2025 have been a mixed bag for financial markets, with a general sense of cautious optimism despite persistent geopolitical and economic headwinds. Central banks have been a dominant force in the markets in 2025, with …
Read more “Market Moving Events in Q4 and How Brokers Can Capitalise on Them”
Article written by Charli and published at Agorapulse, leaders in social media management tools. CMOs have had a lot to contend with lately. Should we use AI? Is ChatGPT a good content creation tool? And what on Earth is happening over on Twitter (now known as X)? As a CMO you might be thinking, “Are UGC …
Article written by Charli for Medium. For this generation, finance isn’t just about numbers, it’s about culture, language, memes, and even therapy. From loud budgeting to doom spending to cash stuffing, Gen Z has created a whole vocabulary around money that is equal parts funny, honest, and relatable. These new words aren’t just internet jokes. …
Article written by Charli and published at Agorapulse, leaders in social media management software. The terms social media monitoring and social media listening are often used in an interchangeable way. But did you know there are subtle differences between them? And times when you might use one, but not the other? Let’s look at some examples and talk about …
Read more “Social Media Monitoring vs Listening: What’s the Difference (If Any)?”
Article written by Charli and published at Agorapulse. A great way to measure your social media progress is to complete a competitor analysis for your Facebook Page. Spying on your Facebook competition isn’t unethical. It’s about gaining valuable insights to improve your own strategy. By analyzing your competitors’ content, you can uncover what’s working for …
Interview with Charli at Semrush about financial services content marketing. YMYL stands for “Your Money or Your Life”—a phrase Google uses to distinguish any content that can potentially impact people’s happiness, health, financial stability, or safety. Google has designated YMYL as an important concept in its Search Quality Rater Guidelines—a comprehensive document for the real people …
Article written by Charli and published at Contentworks Agency, leaders in financial services marketing solutions. You’ve decided to start up a forex broker, or add a prop trading sub-brand to your existing offering. The big question on your mind is whether there is room for yet another brokerage and how can you carve out a …
Article written by Charli and published at Agorapulse, leaders in social media management software. You’ve taken an awesome photo and want to post it to your brand’s Instagram account. But you must choose between Post, Story, Reel or Live before you can upload it. It can’t be a Reel because it isn’t a video, and it isn’t Live either. …
Read more “Instagram Story vs Post: Which One Should You Use?”
Article written by Charli and published at Agorapulse. Do you work in an industry that others might consider a little boring? After all, sometimes what we find riveting might not exactly translate well to video, graphic design, or written content? If you’re stuck wondering how to create content for a “boring industry” then read on …
Read more “How to Create Great Social Media Content in a “Boring” Industry”