Your Survival Guide for Social Media Teams in 2023

Article written by Charli and published at Agorapulse.

With tightening social media marketing budgets, a higher social media marketing cost, and the rapid onset of ChatGPT and AI, the Year 2023 has been tough for social media teams so far.

Let’s address some key social media challenges and put out some fires.

If you want a deeper look into each one, watch our free Social Media Survival Guide webinar with Darryl Praill, CMO at Agorapulse; Mike Kaput, Chief Content Officer at Marketing AI Institute; and Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.Ai.

You’ll get the details and learn how to:

  • Identify the right marketing channels and content to increase your reach
  • Put AI to work so you can be more efficient and effective
  • Leverage social media to maximize sales, leads, and website traffic
  • Use data to adjust campaigns in real-time to maximize results

Let’s take a closer look at some of the challenges facing social media teams right now and how we can resolve them.


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