10 Things That Scare Writers – The Halloween Edition

It’s spooky season. But while horror movies have ghosts and monsters, writers have their own set of terrors. Ones that creep in during the dead of night (or worse, during a pleasant afternoon nap). So, light a candle, grab your coffee and let’s take a haunted tour through 10 things that truly scare writers. #1 …

Get Strategic With Instagram Reels Hashtags!

Article written by Charli and published at Agorapulse, leaders in social media management tools. Are your Instagram Reels hashtags performing, or are they simply there to look fun and add flair to your Reels? When used properly, hashtags have the power to transform a fun Reel into a powerful selling tool, community builder, and engagement …

Market Moving Events in Q4 and How Brokers Can Capitalise on Them

Article written by Charli on behalf of Contentworks Agency and published at FX News Group The first three quarters of 2025 have been a mixed bag for financial markets, with a general sense of cautious optimism despite persistent geopolitical and economic headwinds. Central banks have been a dominant force in the markets in 2025, with …

UGC Content Creators vs Social Media Managers

Article written by Charli and published at Agorapulse, leaders in social media management tools.  CMOs have had a lot to contend with lately. Should we use AI? Is ChatGPT a good content creation tool? And what on Earth is happening over on Twitter (now known as X)? As a CMO you might be thinking, “Are UGC …

Loud Budgeting & Gen Z Money Slang

Article written by Charli for Medium. For this generation, finance isn’t just about numbers, it’s about culture, language, memes, and even therapy. From loud budgeting to doom spending to cash stuffing, Gen Z has created a whole vocabulary around money that is equal parts funny, honest, and relatable. These new words aren’t just internet jokes. …

Social Media Monitoring vs Listening: What’s the Difference (If Any)?

Article written by Charli and published at Agorapulse, leaders in social media management software. The terms social media monitoring and social media listening are often used in an interchangeable way. But did you know there are subtle differences between them? And times when you might use one, but not the other? Let’s look at some examples and talk about …

Back in the Game Fuelled By Cream Teas & Rain

Sometimes you just need a pause that lets you breathe, look around, and remember that the world isn’t all deadlines, deliverables,  inboxes and AI bros. This summer I swapped deadlines for a disobedient dog, Zoom calls for cream teas, and conference rooms for countryside walks. I spent a few weeks in the UK, wandering through …

Skyside Aviation × Columbia Beach Resort Video Script

Throughout April/May 2025, I was pleased to work on a video script showcasing the partnership between Skyside Aviation and Columbia Beach Resort. The objective of this project was to communicate the effortless synergy between private aviation and luxury hospitality, highlighting how Skyside Aviation’s exclusive flight services seamlessly connect discerning travellers with the Mediterranean elegance of …

How B2Bs Can Use LinkedIn for Crisis Communication and Management

Article written by Charli and published at Agorapulse. LinkedIn launched in 2003 and is now the largest professional social network. Microsoft acquired LinkedIn in 2016, declaring that their mission is to “Connect the world’s professionals to make them more productive and successful.” Here are some of the reasons LinkedIn is the go-to B2B brand. LinkedIn …

How to Spy on Your Facebook Competition

Article written by Charli and published at Agorapulse. A great way to measure your social media progress is to complete a competitor analysis for your Facebook Page. Spying on your Facebook competition isn’t unethical. It’s about gaining valuable insights to improve your own strategy. By analyzing your competitors’ content, you can uncover what’s working for …