Over the past three years, Google searches for ‘influencer marketing’ have soared by 1,500%. Influencer marketing is projected to be a $10 billion industry by 2020. And with 63% of brands planning to increase their influencer marketing budget in 2019, this trend is showing no sign of slowing. But is there more going on under …
Writers come in all shapes and sizes. Some of us are content professionals while others are born storytellers destined to bring magic to the world. Wherever your literacy passions lie, words and phrases are fuel for your soul. So, with this in mind I’ve zoned in on 20 Quotes Writers Need to Start the Year. …
Article written by Charli and published at AgoraPulse, leaders in social media management software. Work-related New Year’s resolutions can be stressful. But they don’t have to be. Check out these fun and achievable New Year’s Resolutions That You’ll Have Fun Achieving The New Year is the perfect chance for a fresh start. That might mean …
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As mince pies fly off the shelves and last-minute present buying begins, I’d like to wish everyone a very merry Christmas and a happy, healthy New Year. The last twelve months have been filled with hard-work, adventure and merriment. So, as we brace ourselves for a brand-new decade with endless possibilities, I’m looking back at …
When it comes to marketing, knowing your audience and staying on top of trends is essential, helping to set you apart from competitors. Marketing strategies must be constantly tweaked and reviewed in light of up-to-date stats. As director of a content marketing agency passionate about achieving results, we’ve done the hard work for you. Pour …
Smart financial brands know that their growth depends on millennials. Although millennials are set to be surpassed by Gen Z in terms of numbers, they are currently the biggest consumer group and marketers can’t afford not to woo them. Millennials are a tech-savvy and digitally-centred generation that’s after convenience and positive experiences and so their …
Article written by Charli and published at AgoraPulse, leaders in social media management software. If you want to make online sales this holiday, start selling on Instagram. Read how to maximize your chances for a fabulously successful holiday season. The holiday period is almost here, and I’m excited. I’m ready for pumpkin spiced lattes, warm …
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Article written by Charli and published at AgoraPulse, leaders in social media management software. What’s everyone but me doing?! Keep your audience curious about what your brand is up to and why they need to join in. Fear of missing out (FOMO) is the idea that other people are enjoying experiences … and you’re not. People …
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If you want to ‘ideate’ or ‘disrupt’, pour yourself another cup of coffee and reset your thinking process. Marketing buzzwords might sound cool or flashy. But in reality, the majority are just over fancy, over complicated expressions which can have your whole team rolling their eyes. So yes, I’ve said it, some marketing buzzwords do …
As pumpkins light up doorways and households stock up on candy, I’m checking out the Halloween tricks and treats of the marketing world. It’s the perfect time of year to throw all your best social media ideas into the creative cauldron. So, let’s take a look at the sharpest Halloween campaigns of the year. Hold …