Covid-19 and Marketing

The covid-19 pandemic has led to businesses across the world either reducing their operations or completely suspending them. Large parts of the world are in lockdown mode with employees working from home or waiting to go back and the rest practicing social distancing. In this article, I’m taking a look at the covid-19 and marketing. …

Seven Quick Tips for Winning at Social Media on a Tight Budget

Article published at AgoraPulse, leaders in social media software. Have a tight budget? Need to be extra-smart with your social media budget? Check out these tips for making the most of it. Social media managers rarely boast about large budgets. Most can be found enviously gazing at the IT team that has been lavished with …

How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

Article written by Charli and published at AgoraPulse, leaders in social media management software. No, TikTok isn’t just for teens anymore. Its popularity has spread far and wide. Now, it’s a huge place of opportunity for social media marketers and managers. Let’s lay it on the table. A lot of social media managers and marketers don’t know …

How To Generate Finance Leads From Social Media

I recently ran a poll on my channels asking you for my next article topic. Overwhelmingly, most of you want to know how to generate finance leads from social media. As COVID-19 forces companies to shut their doors and sales teams are sent home, online marketing and the services of people like LeadJig have become …

Charli On The Marketing Panel At iFXEXPO 2020

Amid a month of event cancellations and uncertainty, I’m pleased to relay that the iFXEXPO will take place on 1 – 3 September 2020. Last week, organisers Ultimate Fintech announced the date change and the venue which will again be the Spyros Kyprianou Athletic Centre in Limassol. As returning media partners,myself and the team at Contentworks …

The Resistance

‘I was a survivor once’ she said. ‘Watching shadows and listening for voices. Sirens rounding desolate corners and a helicopter above. That hawk could take out each of us mice. Scuttling between trees, making ourselves invisible. We resisted. Some fickle bravery coarsed veins and filled heads. I joined them. Defiance in our eyes and on …

10 Work From Home Happiness Triggers To Try This Week

Global stress can be all-consuming right now. And with social media feeds buzzing into overdrive, daily routines unsettled, and friends and family in a state of anxiety, it can be difficult to stay focused. Working hours have no fixed routine, hectic schedules, managing home and office – all of it has indeed taken a toll …

Proven Social Media Growth Strategies for Small Businesses

Article written by Charli and published at Hubstaff Social media remains one of the most accessible and affordable digital marketing tools for small businesses. Yet nearly 40% of them don’t use it. Being on the right platforms can boost brand awareness and engagement. It can also be good for ROI with 77% of consumers more likely to buy …

3 Marketing Ideas for International Women’s Day

International Women’s Day is coming up on March 8. But, how can you use the day to benefit your sales as well as womankind? I’m taking a look at 3 Marketing Ideas for International Women’s Day that do both. Think the world is fair for women? It’s not. Here are some stats that illustrate why …