Article originally published at Agorapulse. Leaders in social media management tools. As more people find themselves working from home instead of an office building, they’re searching for tools to help make the transition easier. Here’s a list of some favorite tools for remote workers. In addition to the obvious health ramifications of COVID-19, it has …
Article published at Agorapulse, leaders in social media management tools. Want to understand more about TikTok than just its synchronized dancing? Here’s a deeper look at TikTok marketing and some answers to your most pressing TikTok questions. TikTok launched in 2017, but only recently, marketers started to take it seriously. (Maybe something to do with its 1 …
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An interview with Charlotte at leading fintech and tech site Tech Bullion: Charlotte Day is the Creative Director of Contentworks Agency. A senior marketing strategist, content marketing thought leader, social media expert and author of 1000+ articles. Charlotte, tell us more about yourself? I’m a writer at heart and always been. I started out by writing …
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With 2 billion users worldwide, YouTube is a great channel for increasing outreach and spreading brand awareness. As a video sharing platform, you can connect with your audience in a unique, creative and innovative way. But your strategy must be on point. A catalogue of errors can damage the reputation of your brand. Here are …
Influencer marketing was the ultimate marketing toy of 2017-2018. It peaked at the start of 2019 with Google searches for ‘influencer marketing’ growing 1500% from 2016-2019. And then the backlash came; with influencers being called out for unfair promotion of diet products, Fyre festival and other scams. Public perception of influencers plummeted and left marketers …
Launched in June 2018 as a YouTube competitor, IGTV is Instagram’s dedicated video platform and is now an integral part of many social media strategies. With mobile video set to account for 78% of all mobile data traffic by 2021, IGTV is bang on trend. But can IGTV be used as an effective marketing tool? …
Social distancing, manic hand sanitising and lockdowns continue. But how are brands handling Covid-19? I’m looking at Marketing During a Pandemic – How 10 Brands Handled It. Before we delve into some awesome marketing examples, it’s important to understand the current climate. So, here’s a rundown of the latest stats. The bad news… According to …
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In the past decade, social media has taken marketing to dizzying heights. With millions of people glued to their devices, social media apps have provided brands with a sea of eyes to market their products and services to. TikTok is the latest app to make a splash, frothing with so much online activity it’d be …
@charlisaysDay Zero is my latest piece of writing. ??❤ ##writing ##writerslife ##charlisays ##lockdown ##writersoftiktok ♬ Haunting – Common Man Music They say the shock makes you tired. Stumbling drowsy through haphazard facts The reporter mouths empty words on the screen They replay in a loop at night. Distant words she can’t quite make out Seeping …
Oh, Covid-19. What a panic you’ve caused. Entire countries have been forced into lockdown, people are working from home and the economy is on a rollercoaster ride. I, for one, have been bored out of my mind! I’m a very sociable person so not being able to see my friends and family has been getting …