What type of content attracts links? When it comes to Search Engine Optimisation (SEO), backlinks are of paramount importance, and understanding ‘what are follow links?’, as well as other backlink-related queries, are an essential part of that. In a world where online competition is fierce, gaining quality inbound links to your site is a bit …
If you’ve ever woken up late for work and wished you’d organised your ‘next day’ outfit the night before – you’ll know how panic feels. Flapping around in a disorganised state is far from enjoyable and as poor time management in the marketing world can result in missed opportunities, it’s essential to stay ahead of …
This article was published at Agorapulse- leaders in social media management software. If it hasn’t happened to you yet then it probably will. That moment when your boss suddenly becomes aware of the budget being spent on social media and demands a Facebook strategy. While social media has become more data driven, only 32% of marketers having …
Once it was spring and the butterflies in her mind Fluttered and drank the honey nector Danced as each second passed, her footprints hurried on the golden streets A courtyard snow globe of blossom and the boy waiting. Once it was spring and a thousand blissful days belonged Of plane tickets and trinkets and notes …
Christmas is a marketers dream and with New Year also giving you the chance to play on post-binge diets, resolutions, gym membership, sales shopping and more – there’s no excuse not to pull a few tricks out of your Christmas stocking. With this in mind, here are 3 winter marketing campaigns to jingle your bells. …
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Landing pages … do they work? Yes they do when they are good ones! As a writer and digital manager I have seen awesome landing pages which are high performance conversion machines and I have also seen landing pages which have flopped and died! So then with that in mind I am going to give …
The festive season is nearly upon us and at Charli Says my clients are asking for Christmas content marketing and social media planning. Well don’t worry … we still have plenty of time to get organized and in this article I’m going to give you 5 quick social media ideas for Christmas. But first.. the …
I recently decided that it was high time I played it safe and wrote a privacy policy for one of my large social media pages which has in excess of 200,000 fans. A privacy policy is commonplace on most websites and tells users how their information will be used by the corporation. Importantly, the privacy …
My article was first published at Aginto Blog With so many networks to handle, so many targets to achieve and so little time to do it, social media management is tough. Characteristics of the Jedi include patience, discipline, knowledge and control so regardless of the strength of your team or power of your budget, you …
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Social Media Crisis Management: 5 Tips To Save Your Brand is an article I wrote and first published at AgoraPulse – The Social Media Management Experts. Whether your next public relations crisis is an embarrassing faux pas, a product recall, or a devastating disaster, this event has the potential to damage the reputation of your brand. While public perception …
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