Writing Social Media Captions that Increase Engagement

A great caption can make all the difference to your post’s engagement and subsequent conversions. In this article I’m delving into the importance of treating your social media caption as an integral component of your content. Plus we’re going to look at some examples of brands making it happen. Let’s talk about writing social media …

Facebook Is Sunsetting Analytics. Now What?

Article written by Charli and published at Agorapulse, leaders of social media management software. Facebook sunsetting analytics from June 30, 2021, is one of the biggest stories of late for creative directors, social media managers, and content agencies. After all, staying on top of growth, engagement, and conversion efforts is of paramount importance for us. …

Master the Art of Public Speaking (and Make Your Presentations Positively Memorable)

Article written by Charli and published at Agorapulse, leaders in social media management software. As a social media manager or agency owner, you sometimes have to do pitches and presentations for clients and other departments. But how comfortable are you with public speaking? Is it something that you struggle with? Public speaking is something that …

Dream Crane

The neon dream spluttered on the high crane. A letter D too large in the chalky morning sky. And the moon full on the empty sea. She gazed upwards mesmerised by the glare. Dream, Ream, Dream, Ream it said. The words reflecting on her skin, a translucent branding. The metal transformer blinked. She widened her …

What to Post On LinkedIn as an Agency

Article written by Charli and published at Agorapulse, leaders in social media management software. There’s a lot of pressure on marketing agencies regarding content. Agencies must produce creative posts, large follower numbers, and great engagement. That is especially true on LinkedIn, where their company page and performance are under scrutiny by industry professionals. But what to post …

Brands Doing the Great Outdoors Month Just Right

It’s Great Outdoors Month, the perfect time to grab an ice cream, relax in the garden or sip a cocktail by the pool. It’s also the perfect time to use a site like https://www.pestcontrolexperts.com/local/mississippi/wingate/ to get rid of all of those pests that are ruining your outdoor plans. Summer might be the time that the …

Why Short Form Videos Need to be in Your Strategy

Let’s get straight to it. With more and more people using ‘distraction’ content to escape the realities of the current climate, short form videos have grown in popularity. Just look at TikTok. It was the social media sensation of 2020 with app downloads reaching 200 million in the first quarter of 2020. Video clips with …

Brands That Do Humour in Social Media

There are 4.2 billion social media users as of 2021. And with 36.5% of global internet users aged 16-64 turning to their favourite platforms to find ‘funny and entertaining content,’ incorporating humour into your social strategy might not be a bad idea.  Scratch that. It’s an excellent idea. Stop with the doom scrolling and check …

How to Create Power Reports That Shine

Article written by Charli and published at Agorapulse, leaders in social media management software. Whether you’re doing social media reporting to your boss, your team, or your client, one thing’s for sure: You need to produce impressive reports. In this article, I’m sharing some best practices for social media reporting that shines. That includes how …