Article written by Charli and published at Agorapulse, leaders of social media management software.
Facebook sunsetting analytics from June 30, 2021, is one of the biggest stories of late for creative directors, social media managers, and content agencies.
After all, staying on top of growth, engagement, and conversion efforts is of paramount importance for us.
While the update came as a shock, there’s no need to cry into your coffee just yet. With other tools available, staying smart and savvy is the way to go.
As director of a social media marketing agency, I also need to stay up to speed on the facts. Join me as I delve into the Facebook Analytics update and look at what you can do to maintain superb data insights.