7 Signs That Your Social Media Influencer Relationship Is in Trouble

Article first published at AgoraPulse, leaders in social media management software. Are you seeing these red flags in your relationship with a social media influencer? It may be time to get some relationship help (or to say goodbye). Marketing trends are constantly changing. Among them, influencer marketing continues to grow and has had some massive …

How to Perform a Competitor Analysis on Twitter That Helps You Nab More Business

Article written by Charlotte and published at Agorapulse. Leaders in social media management software. What’s your competition doing? (You should be able to answer that quickly.) One way to find out is by doing a competitor analysis on Twitter. When I first begin working with a new client to provide social media management at Contentworks Agency, …

20 Work From Home Tools We Love Right Now

Article originally published at Agorapulse. Leaders in social media management tools. As more people find themselves working from home instead of an office building, they’re searching for tools to help make the transition easier. Here’s a list of some favorite tools for remote workers. In addition to the obvious health ramifications of COVID-19, it has …

Your Biggest Questions About TikTok Marketing Answered!

Article published at Agorapulse, leaders in social media management tools. Want to understand more about TikTok than just its synchronized dancing? Here’s a deeper look at TikTok marketing and some answers to your most pressing TikTok questions. TikTok launched in 2017, but only recently, marketers started to take it seriously. (Maybe something to do with its 1 …

Interview with Charlotte Day – 3 Years At The Helm Of A Busy Marketing Agency

An interview with Charlotte at leading fintech and tech site Tech Bullion: Charlotte Day is the Creative Director of Contentworks Agency.  A senior marketing strategist, content marketing thought leader, social media expert and author of 1000+ articles. Charlotte, tell us more about yourself? I’m a writer at heart and always been. I started out by writing …

How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

Article written by Charli and published at AgoraPulse, leaders in social media management software. No, TikTok isn’t just for teens anymore. Its popularity has spread far and wide. Now, it’s a huge place of opportunity for social media marketers and managers. Let’s lay it on the table. A lot of social media managers and marketers don’t know …

Proven Social Media Growth Strategies for Small Businesses

Article written by Charli and published at Hubstaff Social media remains one of the most accessible and affordable digital marketing tools for small businesses. Yet nearly 40% of them don’t use it. Being on the right platforms can boost brand awareness and engagement. It can also be good for ROI with 77% of consumers more likely to buy …

Branding for Freelancers: The Essential Guide

Article written by Charli and published at Hubstaff, leaders in employee communication software. The freelance market is a tough one. Some of us succeed, and some of struggle. One of the key differentiators between those groups is branding. Branding for freelancers encompasses many elements. Your logo, design, bio, and tone of voice are all distinct …

Should My Business Bother To Have Social Media KPIs?

My article “Should My Business Bother To Have Social Media KPIs” was published first at AgoraPulse, leaders in social media marketing software. Most marketers know what KPIs are. (For foggy brains, Google “Key Performance Indicators.”) And yes, you should bother to have social media KPIs. There are a couple reasons why more and more smart …

Start Growing Your Twitter Profile With These Tips and Tricks

Article written by Charli and published at AgoraPulse, leaders in social media management software. Getting engagement on Twitter can be tough. (There’s so much noise!) But these tips can help you expand your Twitter follower count and boost positive social interactions. Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement …