It’s 2017… Does Keyword Density Still Matter?

I have heard this question three times in the last week so if you are thinking it’s 2017… do keywords still matter then you’re not alone. In this article, I’m going to answer the question does keyword density still matter and look at how you can use keywords to optimise your blog or website. What …

5 Essential Chrome Extensions for Social Media Management

This article was originally published by AgoraPulse– leaders in social media management tools There are millions of Chrome extensions for your favorite Internet browser but as a social media manager you need the ones that will help to ease your busy schedule.  In this article, I’m going to tell you my five essential Chrome extensions for social …

5 Tweetdeck Power Hacks

Ok I admit it… I love Tweetdeck the Twitter scheduling tool which allows you to manage multiple accounts in one place. Yes there are tons more inclusive social media management tools on the market such as Hootsuite but I love this old favourite! So that said what can you do with it? Here are my …

5 Reasons Your Content Marketing Isn’t Working

As a content strategist, I can tell you that in the last year everyone’s talking about content marketing. In fact, everyone’s doing content marketing, they just aren’t doing it well. 94% of small businesses, 93% of B2Bs, and 77% of B2Cs use content marketing. That’s a lot of content marketing. So why are so many …

7 TweetDeck Alternatives You Should Start Thinking About

There is some very real talk about Twitter offering a paid subscription to power users which would be contained within TweetDeck. Its mobile app is already gone and there’s a very real possibility that the desktop version of TweetDeck could be removed or upgraded to paid only. Maybe it’s time to consider some TweetDeck alternatives for your business. Here …

Social Media and Marketing Lessons from Fake News Sites

Fake news has been strongly blamed for a lot of things that happened last year, from Hillary Clinton’s election loss to Facebook’s stock decline. Among the popular ones that circulated last year were Pope Francis’ endorsement of Donald Trump, Hillary’s alleged emails with John Podesta, Obama’s decision to ban the Pledge of Allegiance in schools, …