Category Archives: In The Media

6 Things PR Agencies Need to Do With Social Media

Originally published at AgoraPulse, the social media management experts. Using social media effectively is essential for a good PR agency, especially for one about to add social media to its services for clients. Let us tell you six things you need to know before you start.  1. Just Listen The first thing a great PR agency needs

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What Does It Really Take To Become An Influencer?

My article What Does It Really Take To Become An Influencer was first published at CEO World From talented make-up artists on Instagram, to celebrities with a passion for human rights, the internet is alive with prominent figures who have established credibility within a specific industry. Known as ‘influencers’ these individuals can be highly persuasive thanks to their

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How to Drive Twitter Traffic to Your Website

My article was first published at AgoraPulse, leaders in social media management tools. Twitter is an awesome place to follow the latest trends, network with influencers and even tweet the odd celebrity (@jk_rowling for me). If you’re a marketer though, it has a more serious purpose because it’s a valuable tool for driving traffic to

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13 YouTube Community Building Hacks You Never Knew About

Did you hear the latest social media stats? YouTube is more popular with teens than Facebook. Only 51% of teens in the United States still use Facebook while 85% say that they use the video-sharing platform. So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. My team at Contentworks has created video scripts

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The Social Media Guide to Launching an ICO

Article published by Charli with Contentworks Agency at Gamechangers Magazine The finance sector is governed by a host of rules and regulations such as MiFIDII which are ultimately designed to eliminate scams and make the industry a safer and more transparent environment. That said; ICOs and cryptocurrencies have been somewhat overlooked by regulatory bodies across

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The Importance of Personal Branding

Article published by Charli at GameChangers Magazine When it comes to business, most entrepreneurs recognise the importance of branding.  After all, a strong, well-respected and instantly recognisable brand gives you a competitive edge. The question is; why do so many thought leaders, industry experts, CEOs and passionate employees dedicated to growing their dream career fail

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5 Social Media Updates You Need To Action Right Now

Article first published at Agorapulse, leaders in social media management software. What a year it’s been for social media managers and we’re only in May! 2018 has seen a barrage of social media updates brought about by new data rules, scandals, and network updates. At Contentworks Agency, my team knows that keeping pace with social media

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5 Reasons Your Facebook Ads Aren’t Performing

This was one of my most shared posts over at AgoraPulse, the Social Media Management Experts. If you’re a social media marketer, you know you have to run Facebook ads. When they are running correctly, your ads can bring you signups, orders, web visits or video views. But what if they are not? I am going to

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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

Article published at AgoraPulse, leaders in social media management software solutions. You’re managing the social media networks for your organization and in your opinion, it’s going great. You’re connecting with influencers, gathering fans, and getting lots of messages. Perfect, right? Actually, no. Social media has become increasingly data-driven which means that social media managers today must

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Are Your Social Media Goals Realistic?

Article first published at AgoraPulse– leaders in social media management tools. “I want to get one million fans in six months.” This is what one of my new clients announced with a look of gritty determination. Are your social media goals as unrealistic as this client? In this article, I am going to take a look at the three main objectives

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