Christmas 2016 is coming but for social media managers there is no chance of anything slowing down… if anything we get more notifications,campaigns and an increased workload over the festive period! So in honour of all those social media managers who work 24/7 to keep their pages running smoothly I proudly present 12 Days of Christmas …
Virtual Reality (VR) is one of the most ambitious innovations in the world of technology, one that is under a lot of pressure to succeed. With companies like Facebook entering the VR space, the market appears to be finally gaining momentum. While still in its infancy, VR is a potentially powerful marketing tool that can …
Read more “Virtual Reality in Marketing: What Works, What Doesn’t”
As social media evolves, companies are doubling down on dynamic content to capture users’ attention. Twitter, one of the world’s largest social media platforms, has recognized this trend by making video the centre of its new engagement strategy. Here’s How Twitter Will Push Video In Its Latest Strategy Suzy Nicoletti, Twitter’s new Australian managing director, …
Read more “Twitter Will Push Twitter Video In Its Latest Strategy”
Hashtags have emerged as a new form of activism on social media. They’re also a great way to get noticed on Twitter, Facebook and many other social media outlets. Below we look at #GivingTuesday and Other Notable Hashtags that are leaving a mark on the world of social media. #GivingTuesday #GivingTuesday began in 2012 as …
Instagram recently marketed itself as “500 Million Windows to the World.” That’s the total number of users on the amazingly popular mobile photo-sharing platform. Among them, 300 million are active daily users. As a marketer, it benefits you to explore this powerful platform for your business. Instagram offers tremendous opportunity to grow your brand and build …
As a Social Media Manager I’m fairly sure I can say we have all been stuck in a social media rut at some point. You know… when you have your entire week planned out and your daily activities follow the same routine. YAWN! Let’s be honest, if you are getting bored with your social media …
Obama supporters on Twitter should know this one thing… @POTUS Twitter Handle Will Be Transferred From Barack Obama to Donald Trump Donald Trump’s election to US President means significant change is afoot for American politics and global affairs. But it’s what happens to the famous @POTUS Twitter handle that has many people talking. Barack Obama …
Social media is a powerful tool for promoting your brand and building a strong consumer base. It can also damage your reputation if not used carefully. Below are a few Social Media PR Blunders of the Corporate World of the past few years. Bank of America Social media is often used by large institutions to …
The fast-moving world of social media is constantly undergoing evolution. As a busy digital Content Manager I know how easy it is to miss an update so in the following article I take an inventory of the latest news and developments from the likes of Pinterest, Facebook, Twitter and Instagram. Pinterest launched promoted video pins …
If you’ve paid any attention to the news feed over the past two weeks you’ve no doubt noticed the global mania over Pokemon Go. By last count, more than 50 million people had downloaded the game, a figure expected to rise manifold as it achieves critical mass. Pokemon Go has brought both reward and headache for …
Read more “Local is Better: How Marketers Can Use Pokemon Go Mania”