Estimates show that around half of all companies have a community manager. Businesses who have yet to hire one (or even define the role) have probably found that they are lacking execution across several business domains and social media channels. To put it simply, a community manager serves as a company’s digital ambassador. They manage multiple …
Read more “5 Reasons Your Company Needs a Community Manager”
Christmas is a marketers dream and with New Year also giving you the chance to play on post-binge diets, resolutions, gym membership, sales shopping and more – there’s no excuse not to pull a few tricks out of your Christmas stocking. With this in mind, here are 3 winter marketing campaigns to jingle your bells. …
Read more “3 Winter Marketing Campaigns to Jingle Your Bells”
I recently decided that it was high time I played it safe and wrote a privacy policy for one of my large social media pages which has in excess of 200,000 fans. A privacy policy is commonplace on most websites and tells users how their information will be used by the corporation. Importantly, the privacy …
Facebook advertising is now a daily necessity for many of us promoting pages on the popular social network. However beware the perils of paid Facebook advertising because if you are not careful you could end up spending a lot more than you planned! Here are my favourite three Facebook advertising perils and yes before you …
Every social media manager has a story or two to tell about their worst mistake, their worst fan or their worst campaign. In my latest article Nightmare on Social Media Street I am going to share with you my top 3 social media horror stories. So … turn on the light… lock all the doors …
Boo! Don’t get scared but it’s not long until Halloween! So what are you going to do with your social media channels? Here are 6 quick social media ideas for Halloween that won’t take long to set up and which can increase your followers, CTR (click through rate) and hopefully your ROI (return on investment). …
How to shop for the right social media agency was written by Charli Says and first published at AgoraPulse, leaders in social media management software. So. It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages …
When it comes to Twitter speed is important and so in true Twitter style I present 20 Quick Twitter Tips For Newbies to help you get started and power up your channel! Whether you are a beginner or a pro, you can read more Twitter tips right here in my blog! 1. Choose a Twitter handle that …
Ok I admit it… I love Tweetdeck the Twitter scheduling tool which allows you to manage multiple accounts in one place. Yes there are tons more inclusive social media management tools on the market such as Hootsuite but I love this old favourite! So that said what can you do with it? Here are my …
Fake news has been strongly blamed for a lot of things that happened last year, from Hillary Clinton’s election loss to Facebook’s stock decline. Among the popular ones that circulated last year were Pope Francis’ endorsement of Donald Trump, Hillary’s alleged emails with John Podesta, Obama’s decision to ban the Pledge of Allegiance in schools, …
Read more “Social Media and Marketing Lessons from Fake News Sites”