7 Christmas Gift Ideas For The Writer In Your Life

With the Christmas countdown underway, we’re all thinking about gifts. The shops will soon be filled with boxes of bright candies and festive messages on everything. Actually everything. But what about the writer in your life? Whether you’re choosing a secret santa, a gift for a partner or the overworked content manager in your team; …

5 Things That WILL Happen At Christmas If You’re A Writer

The Christmas holidays are a time when writers can close their laptops for a few days and enjoy some much needed downtime. Baileys with coffee and cream, infinite slabs of Christmas cake (and I do mean SLABS) and naps in front of Hallmark movies on Netflix. But for writers, Christmas does hold some other peculiarities …

Bringing the Cheer Back to Christmas Marketing

There’s been a lot of talk about a Christmas crisis with renewed restrictions, food shortages and rising energy prices dominating the headlines. But following last year’s bleak festive season it seems communities are keen to push ahead with 2021 celebrations regardless. In fact, Twitter Business reports that 66% of people are planning for a bigger …

I’m Speaking At iFXEXPO International

A quick update to announce that I will be a speaker on the marketing panel at iFXEXPO International 2021. Additionally, my Contentworks Agency team are a media partner and will be available at the show to discuss content marketing. Now real-life networking opportunities are back, with the iFXEXPO offering like-minded individuals the chance to grow …

The Best (And Worst) Of Pride Month 2021

June 2021 marked the 51st celebration of Pride Month. And it has been epic. While last year was a mostly virtual affair due to the pandemic, loosened restrictions saw people gather for festivals, parades and a whole lot of Pride-related fun. Let’s look at the best (and worst) of Pride Month 2021. Celebrating the progress …

Is Freedom Of Speech Over On Social Media?

So much has happened on social media in recent months that’s it’s hard to know where to start. Tech giants are removing, censoring and preventing content from being shared. Important dialogue, from COVID-19 to the US elections have been heavily monitored. And with big tech controlling dialogue and removing apps, it’s important to ask – …

The Best of Women’s Month Marketing in 2021

It’s Women’s History Month. This annual month celebrates the achievements of women everywhere and raises awareness about gender inequality. Reflecting on how far women have come while acknowledging areas that still need to be improved is vital in helping to close pay gaps and support female-led initiatives. As the Creative Director of Contentworks, a women …

The Dark Truths Behind Fairy Tales

Are you sitting comfortably? Don’t. Fairy-tales look sweet and innocent. What’s not to love about princesses, magic and love at first sight? But, scratch beneath the surface and there’s usually a much more sinister side to the stories. So, in light of #tellafairytaleday on 26th February, I’m looking at the dark truths behind fairytales. Once …