Web Push Notifications are popping up on more and more websites but are they a good idea and are they worth your time? The answer is yes, web push notifications are a good idea and in this article I’m going to tell you why. What Are Web Push Notifications? The overall adoption of web push
It was only in the last year that I started paying attention to the open rate on my email marketing campaigns. Yes really. As a content manager and writer at www.charlisays.com I’m all about the ideas, the creatives, the message and the WOW factor headlines. The analytics were something less interesting that had no impact
Writers can sometimes struggle to find good designers for their blog or social media channels. There are thousands of graphic designers available for hire but not all of them are good. So, how do you choose a graphic designer for your brand? Here are five points to look for when you are picking your new
You’ve created your blog, you’re regularly adding articles to it. You’re done right? Actually no, you’re not even 10% done and this is where many businesses come unstuck. Whilst creating great content is essential to the success of your blog; marketing it and creating virality and traffic are the parts that actually make your blog
Content curation is the process of gathering information as opposed to writing it and sharing it on your social media networks or blogs. This can be a lifesaver for busy marketers because you are populating your channels, engaging readers and not needing to sacrifice too many hours to do it. Of course it cannot permanently substitute
It goes without saying that social media is one of the most essential aspects of any marketing campaign. Companies that haven’t leveraged this powerful paradigm shift in how human beings interact and consumer content simply haven’t done their due diligence. The growth and widespread adoption of social media means that companies now have another venue
Guest posts are a fundamental part of my digital content strategy and I’m going to give you my 5 tips for awesome guest posts. Whether you are an individual blogger or a brand, guest posts can elevate you higher, boost your SEO and improve your web traffic. How Do Guest Posts Work? Guest posts are pieces of
Do you know how to create a good website? In the digital age, your web presence is everything. It’s the first thing potential clients notice when exploring your brand or service. It’s also the single biggest source for marketing yourself or your company. For most businesses, web presence entails at least two essential elements: a
In a market competing for eyeballs and attention spans, great content is key to business success. Most people recognise good copy when they read it. They also know it when writing is stale and uninspiring. In this article I will break down the 10 marketing mistakes content creators should avoid so you can improve your copy
I’m not going to lie, the year 2017 could be a scary one for marketers. If you already haven’t broken ground into social or digital, 2017 will seem downright daunting. But don’t worry! Below I’ll break down 4 content marketing predictions for 2017. Last I checked we were still in November 2016. This gives you plenty
