Blog

Employee advocacy on Social Media

Employee advocacy on social media was first written and published at AgoraPulse – The Social Media Management Experts As a Social Media Manager it seems like your responsibilities are endless right? You have to create your social campaigns, manage all your pages, respond on blogs and forums whilst also making sure that you’re hitting your targets….

Read More

What Does It Really Take To Become An Influencer?

My article What Does It Really Take To Become An Influencer was first published at CEO World From talented make-up artists on Instagram, to celebrities with a passion for human rights, the internet is alive with prominent figures who have established credibility within a specific industry. Known as ‘influencers’ these individuals can be highly persuasive thanks to their

Read More

A Content Manager’s Look At The Top 3 Native Advertising Platforms

As a Content Manager one of the questions I have been asked a lot lately is “What are the best native advertising platforms for paid content distribution?” With Adblockers on the rise and competition between brands using social media advertising reaching fever pitch, marketers are searching for the best way to capture new clients. Enter

Read More

How to Drive Twitter Traffic to Your Website

My article was first published at AgoraPulse, leaders in social media management tools. Twitter is an awesome place to follow the latest trends, network with influencers and even tweet the odd celebrity (@jk_rowling for me). If you’re a marketer though, it has a more serious purpose because it’s a valuable tool for driving traffic to

Read More

Could Uscreen be the subscription video platform to earn you big money?

Those of you who follow my channels will know that I have a few favourite social media tools. These are the ones that I can’t live without and include AgoraPulse, Canva, Tweetdeck and ITTT. I also have a few favourite website tools. That said, I’m always open to adding a new tool to my online

Read More

Facebook and the Tale of the Social Media Manager

Just when you think you’ve nailed your social media strategy – there’s a Facebook algorithm change. Oh Mr Zuckerberg, you do love keeping everyone on their toes now don’t you? Welcome to Facebook and the Tale of the social media manager. So, what’s going on? Well, Facebook wants to prioritise content from friends, families and

Read More

Managing Social Media Translations

If you are a Social Media Manager (SMM) responsible for a global brand then you will be familiar with localisation of your product or service. Localisation basically means leveraging your brand so that it is identifiable with each local market. In the unlikely event that your brand is only promoted in English speaking countries (lucky

Read More

What My Mum Taught Me About Client Acquisition

So those of you following my tweets will know that #thingsmyMumsays is one of my favourite hashtags. Indeed, my Mum, a beautiful whimsical creature existing in the Enid Blyton countryside is not computer savvy. Neither is she social media or content marketing savvy. Ask her about birds, flowers or the local wildlife however and she

Read More

How Your Team Can Ace Social Media Collaboration

Article written and published at AgoraPulse- leaders in social media management tools. Whether you’re a social media agency or a brand, there’s no doubt about one thing– coordinating multiple team members to work on a social media account is challenging. And when I say challenging, I mean hugely stressful. As the creative director at Contentworks, I’ve

Read More

10 Writing Quotes to Inspire You

Whether you’re a writer of fiction, poetry, romance or business content one thing is universal. Writing is hard. I mean really really hard. First there’s finding the motivation to actually get in “the zone” then comes the self doubt, perfectionism, boredom, anxiety and of course the excessive editing. Writing is hard! So I gathered my

Read More