Blog

5 Rules You’re Probably Breaking with Facebook Page Management

This article was originally published by Charli at AgoraPulse, leaders in social media management software. “Facebook Jail” is the term I use to describe the solitary place where social media managers are sent without their brand page, advertising account or fan engagement.  This is the reality that many face when they break the rules set

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Social Media: The New Art of Persuasion for Business and Marketers

Social media has revolutionized the way we interact, conduct business and keep up to speed with the world around us. If you’re a marketer or small business, you’ve no doubt uncovered the power of social media to win over new business and build trust and influence with a wider market. Social proof is an essential

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The Difficulties of Rebranding on Social Media

So you have decided to rebrand … exciting right? A new name alone can breathe new life into your business if the marketing is handled right. But… what about the social media? The difficulties of rebranding on social media are often undervalued and under thought but they are immense! If your rebrand simply involves a

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5 Dirty Social Media Tricks You Didn’t Know Happened

As a Social Media Manager I can tell you there’s a lot more going on than you realise. In fact the perky world of social media has a dark side which is often frequented by people like… ummm … myself! Yes, a good social media manager will know the 5 Dirty Social Media Tricks You

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10 Cute Quotes For Your #Valentine

Wow can you believe it’s nearly Valentine’s Day 2017? It seems like only a month ago that I was fending off hoards of eligible gentlemen showering me with flowers, cards and declarations of undying love… uh hem. Anyway… as a writer I love classic quotations and if you can’t write your own then why not

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6 Quick Valentines Ideas For Your Social Media Networks

Ah… Valentine’s Day… love it or hate it when we are talking about social media management we have to at least acknowledge it! As a Social Media Manager I know that regardless of the industry whether it is beauty, fitness or even finance we need to think about campaign ideas. So while I’m thinking… here’s

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Social Media and Marketing Lessons from Fake News Sites

Fake news has been strongly blamed for a lot of things that happened last year, from Hillary Clinton’s election loss to Facebook’s stock decline. Among the popular ones that circulated last year were Pope Francis’ endorsement of Donald Trump, Hillary’s alleged emails with John Podesta, Obama’s decision to ban the Pledge of Allegiance in schools,

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20 Eye Opening Email Marketing Stats You NEED to Read

It was only in the last year that I started paying attention to the open rate on my email marketing campaigns. Yes really. As a content manager and writer at www.charlisays.com  I’m all about the ideas, the creatives, the message and the WOW factor headlines. The analytics were something less interesting that had no impact

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5 Winning Headlines To Try Now

Creating engaging headlines is one of the most important aspects of copy writing, it’s also the most challenging part and the part in which most businesses fail. If you don’t write a compelling headline then your email or blog post won’t get opened and your entire digital marketing funnel will be void.  So how do

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Enhancing SEO With Reviews and Testimonials: A Practical Guide

When it comes to search engine optimization (SEO), reviews and testimonials are critical to your website. To understand why, it’s important to reflect on the evolution of Google search results. Read more to learn about Enhancing SEO With Reviews and Testimonials: A Practical Guide It’s no secret that Google algorithms are becoming more sophisticated. While

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