Blog

Facebook and the Tale of the Social Media Manager

Just when you think you’ve nailed your social media strategy – there’s a Facebook algorithm change. Oh Mr Zuckerberg, you do love keeping everyone on their toes now don’t you? Welcome to Facebook and the Tale of the social media manager. So, what’s going on? Well, Facebook wants to prioritise content from friends, families and

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Content Marketing Predictions for 2018

Yet another year has flown by and as we prepare to light the fireworks, pour the champagne and countdown to midnight, it’s time to look at 2018. I’ve sat down with my Contentworks elves to create the ultimate list of content marketing predictions for 2018. While 2017 has been a rather exciting year in terms

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5 REASONS WHY YOU NEED A CONTENT MARKETING STRATEGY

You may have read my recent content marketing strategy published over at AgoraPulse. If you are one of the readers wondering… “why do I need a content marketing strategy?” then this article is for you. Here are 5 reasons why you need a content marketing strategy and fast! 1. Consumers Hate Adverts A recent report

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The Difficulties of Rebranding on Social Media

So you have decided to rebrand … exciting right? A new name alone can breathe new life into your business if the marketing is handled right. But… what about the social media? The difficulties of rebranding on social media are often undervalued and under thought but they are immense! If your rebrand simply involves a

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How to Manage Multiple Facebook Pages Without Going Nuts

My article was published first at AgoraPulse– leaders in social media management software. If you’re an agency or business owner needing to manage multiple Facebook accounts then you will know how stressful it can be. I manage six pages on Facebook and there have been times when I thought I was losing my mind. Actually

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Petals in the ashtray

Did you know there’s petals in the ashtray and there’s nothing I can do about it? I took photos, instagrammed them before but not now. Funny how we only show the springtime A never ending stretch of blossom scents and ice cream smiles Disappearing out to sea and swirling into distant castles A laughter pure

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Can Content Marketing Be Humourous?

The corporate world doesn’t have to be all stiff collars and well-ironed shirts – does it? A little fun and banter can a long way in a potentially ‘stifling’ work environment, but is humour necessarily needed when it comes to content marketing? The answer is, yes – sometimes. So, when Can Content Marketing Be Humourous?

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Enhancing SEO With Reviews and Testimonials: A Practical Guide

When it comes to search engine optimization (SEO), reviews and testimonials are critical to your website. To understand why, it’s important to reflect on the evolution of Google search results. Read more to learn about Enhancing SEO With Reviews and Testimonials: A Practical Guide It’s no secret that Google algorithms are becoming more sophisticated. While

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5 Social Media Management Tools That Won’t Break Your Bank

My article was originally published at AgoraPulse– experts in social media management tools. Whether you’re the owner of a small business or the social media manager of a global corporation, we all watch our budget. Every penny must be accounted for and justified so you want social media management tools that are worth your cash. If you

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7 Graphic Design Tips For Non Designers

As a social media manager I know that there may be times when you need to do a little designing of your own. Perhaps you need to create memes for your social media channels or a quick poster for your door. So how can you design when you’re not a designer? With sites like Canva

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