Blog

Create a Mailing List From Your Social Media

If you are running your social media networks successfully then you could have a huge untapped resource of email addresses and names at your fingertips. I’m not talking about knowing the names and profiles of your fans… I’m talking about actually legitimately getting their email addresses so you can add them to your mailing list

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What does it really take to become an influencer?

My Article What does it really take to become an influencer? was first published at Fresh Business Thinking “Thought leader”, “influencer” even “evangelist” are all terms that have sprung up in the last five years, says Charli Day. That’s because influencer marketing has become one of the most effective channels to reach consumers, build a brand

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Making Sense of Marketing Calculations

I recently received a tweet from one of my followers asking me what I meant by CPA (Cost Per Acquisition). It got me thinking… how many people actually understand marketing calculations and metrics? If you think that marketing is solely about being creative then you’re wrong because today it is also about using calculations and

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10 Quotes That Only Writers Will Understand

Writers… sigh… we’re a law unto ourselves sometimes and take comfort in the fact that at least we understand each other. If you’re having one of those days then enjoy these 10 quotes that only writers will understand. “Many people hear voices when no one is there. Some of them are called mad and are shut

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How to Manage Multiple Facebook Pages Without Going Nuts

My article was published first at AgoraPulse– leaders in social media management software. If you’re an agency or business owner needing to manage multiple Facebook accounts then you will know how stressful it can be. I manage six pages on Facebook and there have been times when I thought I was losing my mind. Actually

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3 Content Copyright Rules You Need To Know

As a professional writer and social media manager I publish a lot of content on the internet. Great content makes the marketing world go round but did you know there are actually rules to adhere to? I’m not talking now about SEO or optimization rules but about the actual copyright rules. In this article I’m

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The Real Reasons We Attend Conferences

Conferences, seminars, expos.. it seems to be that time of year again and I find myself facing another round. Those of you who follow Charli Says will know that I like to provide an honest snapshot of the digital marketing industry and this article will be no exception. So what are the real reasons we attend

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How Twitter can help investors stay ahead of the market

With more than 300 million monthly users and 500 million posts every day, Twitter is a clear powerhouse in the realm of social media. But staying in touch and following trending topics aren’t the only things the microblogging site can enable its users to do — Twitter can also keep investors stay ahead of the

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5 Psychological Tricks To Boost Your Social Media Marketing

Social media has made it easier than ever before to connect with audiences and market your brand. That’s why everybody is doing it. As the online market grows more competitive, businesses are doing everything they can to get ahead. For social media marketers, there are a few psychological tricks you can use to boost clicks,

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Essential Social Media Tools for the Wedding Industry

My article Essential Social Media Tools for the Wedding Industry was originally published at Dream Wedding. If you’re working in the wedding industry then you already know that social media is a key part of your marketing efforts. Social media spreads the word, helps you build relationships, connects you with others in the same industry

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