Tag Archives: social media

Use FOMO in Your Social Media Marketing to Keep Audiences Curious

Article written by Charli and published at AgoraPulse, leaders in social media management software. What’s everyone but me doing?! Keep your audience curious about what your brand is up to and why they need to join in. Fear of missing out (FOMO) is the idea that other people are enjoying experiences … and you’re not. People

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The Sharpest Halloween Campaigns

As pumpkins light up doorways and households stock up on candy, I’m checking out the Halloween tricks and treats of the marketing world. It’s the perfect time of year to throw all your best social media ideas into the creative cauldron. So, let’s take a look at the sharpest Halloween campaigns of the year. Hold

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Social Media Highs and Lows of 2018

With over 2 billion monthly active users on Facebook, 95 million photos uploaded every day to Instagram and some 5 billion videos watched on YouTube every 24-hours, it’s clear that social media is hot stuff. It’s got more swag than Will Smith in The Fresh Prince of Bel-Air and is changing the way we interact

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How To Overcome Writers Block

According to Wikipedia “Writer’s block is a condition, primarily associated with writing, in which an author loses the ability to produce new work or experiences a creative slowdown. The condition ranges in difficulty from coming up with original ideas to being unable to produce a work for years.” As a writer I can tell you

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5 REASONS WHY YOU NEED A CONTENT MARKETING STRATEGY

You may have read my recent content marketing strategy published over at AgoraPulse. If you are one of the readers wondering… “why do I need a content marketing strategy?” then this article is for you. Here are 5 reasons why you need a content marketing strategy and fast! 1. Consumers Hate Adverts A recent report

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Learn To Create Content That Drives Traffic

Creating content is easy, creating content that’s a pleasure to read is harder, creating content that drives traffic is really tough.  Whether you are driving traffic from social media to a website/landing page or from email to social media, the rules are the same. There are plenty of ways to boost the power of your

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5 Sure Ways To Annoy A Writer

If you’re friends with a writer then you will know that we can be a strange bunch. One minute serenely staring out to sea, notepad in hand and the next mumbling character ideas and scribbling random words on a receipt. No two writers are ever the same but we do share certain similarities. Here are

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5 Winning Headlines To Try Now

Creating engaging headlines is one of the most important aspects of copy writing, it’s also the most challenging part and the part in which most businesses fail. If you don’t write a compelling headline then your email or blog post won’t get opened and your entire digital marketing funnel will be void.  So how do

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3 Factors That Make An Awesome Landing Page

Landing pages … do they work? Yes they do when they are good ones! As a writer and digital manager I have seen awesome landing pages which are high performance conversion machines and I have also seen landing pages which have flopped and died! So then with that in mind I am going to give

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Do I Need To Hire A Ghostwriter?

Ghostwriter – NOUN a person whose job it is to write material for someone else who is the named author. So if you are managing the marketing for your brand then the question you may be asking is Do I Need To Hire A Ghostwriter? As a ghostwriter myself I want to dispel some myths

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