One of the questions I am often asked as a social media manager is “Why is my social media failing?” There is a common misconception amongst many, that social media is simply about opening pages, profiles and accounts and waiting for results. Newsflash… it doesn’t work like that. Social media is a digital marketing specialism
I’m a huge Twitter fan and lately I have been answering all your fan questions about this popular networking site. One of the questions I am frequently asked is what’s the difference between retweet and favourite? Closely followed by “Which one should I use?” Over at Facebook it is easy to see that when you
Whether you are a social media end user or a Social Media Manager like me, there are plenty of social media security issues to be aware of. When you are using social media for personal use then it can be centered more around your own safety whilst Social Media Managers are concerned with the safety
With the news last week that Twitter has inked a deal with Google to embed tweets into search engine results, digital marketers like myself are pretty excited! The search engine giant plus the social media giant are getting together and it looks like Google + Twitter = Love 🙂 Google + Twitter Sitting In a Tree… Twitter
If like me your Smartphone is slowly grinding to a halt under the weight of all your memory draining apps then you will be happy to hear that Facebook Lite is nearly here! Facebook Lite to the rescue because with just 252 KB as opposed to the 27 MB of the main app your phone
On January 12th 2015 I had my first viral tweet on Twitter with #foxnewsfacts! Ok when I say viral it wasn’t on the viral scale of millions that we aspire to with our brands but it did receive nearly 500 retweets plus 429 Favourites. For me it’s a first and insanely exciting! History Of #FoxNewsFacts So
Linkedin is a great social media network for professionals. It allows us to make valuable connections, showcase our talents, find the right career, recruit top talent and gain clients for our brands. The problem with Linkedin lies not in the platform itself but in the mindset of many users who have not fully grasped how
Following yesterdays terrorist atrocities in Paris against Charlie Hebdo, which generated the viral hashtag #JeSuisCharlie I was reminded of the power of a hashtag in uniting global communities. Those of us working in social media management and indeed many social media end users are familiar with using hashtags to search for topics and to join in with
With an active user audience of 300 + million and around 90 million posts each day is it time you started using Tumblr? Founded in 2007 Tumblr lets you effortlessly share anything…. text, photos, quotes, links, videos and more from your browser, phone, desktop or email. Additionally Tumblr allows you to customize everything, from colors
Facebook is constantly changing and if you are involved in social media marketing then you need to be aware of what changed so you can use it to benefit your brand. 2014 saw some pretty awesome changes and 2015 is going to give us a load more so with that in mind read Facebook-What’s New
