Category Archives: Social Media

Bigger Isn’t Always Better In Social Media Management!

As a Social Media Manager I find myself using these phrases on a daily basis: “Size doesn’t matter”, “less is more” and “bigger isn’t always better”! Cliches right? Probably but when it comes to social media marketing there is a common misconception that bigger is better. It’s easy for company CEOs, directors and shareholders to

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Top 20 Finance Writers on Social Media

When I’m writing for finance brands it’s essential that I remain connected to the financial markets in order to write effectively. By following the best writers on Twitter I can receive timely, informed views about the complex world of finance immediately after important movements in the market. So here we go… let’s look at the Top 20 Finance

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Should I Use Emojis on Twitter?

Emojis are now a language in their own right especially on social media. With social networks now leaning away from text based posts and instead favoring visual messages, the popularity of emojis is greater than ever. So should I use emojis on Twitter? In this article I’m going to show you how you can use

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How Twitter can help investors stay ahead of the market

With more than 300 million monthly users and 500 million posts every day, Twitter is a clear powerhouse in the realm of social media. But staying in touch and following trending topics aren’t the only things the microblogging site can enable its users to do — Twitter can also keep investors stay ahead of the

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Spring Clean Your Social Media Profiles

Spring is definitely here and with it comes talk of Spring Cleaning. I hate the word cleaning but I love that it means throwing out old things, starting afresh and making space for new and exciting opportunities. So with that in mind let’s talk about how to Spring Clean Your Social Media Profiles and even better

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Facebook Boost Your Way To Success

Facebook Boost is a page tool which has been around for a while but it is often misused. Facebook Boost Your Way To Success by learning how to choose people through targeting based on location, interests, age and gender. What is Facebook Boost? Using Facebook Boost you can promote your posts to a wider audience

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How Do You Explain Social Media To Your CEO?

In response to numerous requests from my followers I am going to attempt to answer the question of the decade; How Do You Explain Social Media To Your CEO? As a Social Media Manager this is one of the most common issues I have encountered in the marketing arena. Why? Probably because social media is

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The 80/20 Approach To Social Media Marketing Success

As a Social Media Manager I am frequently asked for my tips on successful online networking. Successful social media management is complex and there is no easy route to success however I want to share with you my own golden rule … it’s called the 80/20 approach to social media marketing success. What is the

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7 Awesome Sites With Free Stock Photos

Let’s face it, graphics are everything when it comes to great social media posts. Statistics show that posts with accompanying images or videos are over 40% more likely to be viewed than those without. Ok you get it…images are cool but what if you can’t afford the hefty subscriptions leveraged by some stock photo sites?

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Social Media: The New Art of Persuasion for Business and Marketers

Social media has revolutionized the way we interact, conduct business and keep up to speed with the world around us. If you’re a marketer or small business, you’ve no doubt uncovered the power of social media to win over new business and build trust and influence with a wider market. Social proof is an essential

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