Category Archives: In The Media

5 Rules You’re Probably Breaking with Facebook Page Management

This article was originally published by Charli at AgoraPulse, leaders in social media management software. “Facebook Jail” is the term I use to describe the solitary place where social media managers are sent without their brand page, advertising account or fan engagement.  This is the reality that many face when they break the rules set

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Are Your Social Media Goals Realistic?

Article first published at AgoraPulse– leaders in social media management tools. “I want to get one million fans in six months.” This is what one of my new clients announced with a look of gritty determination. Are your social media goals as unrealistic as this client? In this article, I am going to take a look at the three main objectives

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6 Things PR Agencies Need to Do With Social Media

Originally published at AgoraPulse, the social media management experts. Using social media effectively is essential for a good PR agency, especially for one about to add social media to its services for clients. Let us tell you six things you need to know before you start.  1. Just Listen The first thing a great PR agency needs

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Let’s Be Clear on Content Creation vs. Content Curation

My article Let’s Be Clear on Content Creation vs. Content Curation was first published at AgoraPulse– leaders in social media management software.  Content Creation versus Content Curation … which is best for your brand? This is the hot debate raging in the marketing world. Content Creation is the process of creating your own content from scratch and marketing it

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5 PR lessons from Game of Thrones

Article first published at Fresh Business Thinking Need I remind you that ‘winter is coming’? These words of warning and constant vigilance are the motto of House Stark, one of the Great Houses of Westeros in the hit TV show Game of Thrones,. Those of us who have followed GOT over the past five years know

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How Selling on Instagram Can Save Your Holiday Season

Originally published by Charli at AgoraPulse , a leader in social media management tools and analytics. The Holidays are coming! You know what that means — customers will be spending more time and money online. If you’re a savvy marketer, you’ll maximize your social networks to increase their turnover. One of the best social media channels to make money this

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7 Ways To Win At Social Media On A Tight Budget

7 Ways To Win At Social Media On A Tight Budget was an article I wrote and published first at AgoraPulse – The Social Media Management Experts Social media managers rarely boast about large budget. Most of us have had to fight for every penny. You can build value on a tight budget, and we’re

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Finance Brands Rocking It On Social

Finance Brands Rocking It On Social was first published at Forex.Info In the digital economy, social media is essential for business success. For financial service providers, social media is a great tool for informing investors about market news, promote products and services and educating audiences about risk management and compliance. In the following article we

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Good and Bad Guys of Finance

This article was written by Charli and published first at top finance blog Forex.Info Heroes and villains are not limited to the likes of comic books and action films, as a number of these can be found in the financial world. Here’s a quick roundup of the good and bad guys of finance and what

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What’s Wrong with Sending Automated Tweets?

This article was written by Charli and originally published at AgoraPulse– leaders in social media management software. The word “automated” has a bad name among social media managers on Twitter and it’s easy to see why. Automated tweets encompasses a large range of activities including: automatic direct messages (auto DMs) such as “Thanks for following

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