Category Archives: In The Media

What a Better Balance Sheet Can Do for Business Growth

Article written by Charli and published at Hubstaff, leaders in employee communication software. When you’re growing a business, there’s so much to think about. Winning contracts, hiring staff, exceeding customer expectations, buying equipment, and advertising your services. So, it’s little surprise that so many small businesses don’t keep an accurate balance sheet. Unfortunately, failure to

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7 Instagram Content Ideas for Creatively Blocked Social Media Managers

Article published at AgoraPulse– leaders in social media management software. Keeping your Instagram feed fresh with diverse content can be taxing—especially when your time and budget are tight. So what happens when you’re feeling a creative block, too? To help you create Instagram content, I’ve put together seven ideas with examples that really work, so

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What Does It Really Take To Become An Influencer?

My article What Does It Really Take To Become An Influencer was first published at CEO World From talented make-up artists on Instagram, to celebrities with a passion for human rights, the internet is alive with prominent figures who have established credibility within a specific industry. Known as ‘influencers’ these individuals can be highly persuasive thanks to their

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3 Ways CMOs Are Driving Their Writers Crazy!

Article first published at GameChangers Magazine At Contentworks Agency we know that a good writer is a precious commodity to any business.In fact, 78% of CMOs see content as the future of marketing.Creating awesome content for emails, company news, social media marketing, press releases and events is a hugely important and often undervalued skill.As a

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How to Drive Twitter Traffic to Your Website

My article was first published at AgoraPulse, leaders in social media management tools. Twitter is an awesome place to follow the latest trends, network with influencers and even tweet the odd celebrity (@jk_rowling for me). If you’re a marketer though, it has a more serious purpose because it’s a valuable tool for driving traffic to

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The Social Media Guide to Launching an ICO

Article published by Charli with Contentworks Agency at Gamechangers Magazine The finance sector is governed by a host of rules and regulations such as MiFIDII which are ultimately designed to eliminate scams and make the industry a safer and more transparent environment. That said; ICOs and cryptocurrencies have been somewhat overlooked by regulatory bodies across

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The Importance of Personal Branding

Article published by Charli at GameChangers Magazine When it comes to business, most entrepreneurs recognise the importance of branding.  After all, a strong, well-respected and instantly recognisable brand gives you a competitive edge. The question is; why do so many thought leaders, industry experts, CEOs and passionate employees dedicated to growing their dream career fail

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5 Social Media Updates You Need To Action Right Now

Article first published at Agorapulse, leaders in social media management software. What a year it’s been for social media managers and we’re only in May! 2018 has seen a barrage of social media updates brought about by new data rules, scandals, and network updates. At Contentworks Agency, my team knows that keeping pace with social media

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5 Reasons Your Facebook Ads Aren’t Performing

This was one of my most shared posts over at AgoraPulse, the Social Media Management Experts. If you’re a social media marketer, you know you have to run Facebook ads. When they are running correctly, your ads can bring you signups, orders, web visits or video views. But what if they are not? I am going to

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How to Prove Social ROI to Your Boss (Who Doesn’t Really Get Social)

Article published at AgoraPulse, leaders in social media management software solutions. You’re managing the social media networks for your organization and in your opinion, it’s going great. You’re connecting with influencers, gathering fans, and getting lots of messages. Perfect, right? Actually, no. Social media has become increasingly data-driven which means that social media managers today must

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