In a market competing for eyeballs and attention spans, great content is key to business success. Most people recognise good copy when they read it. They also know it when writing is stale and uninspiring. In this article I will break down the 10 marketing mistakes content creators should avoid so you can improve your copy
I’m not going to lie, the year 2017 could be a scary one for marketers. If you already haven’t broken ground into social or digital, 2017 will seem downright daunting. But don’t worry! Below I’ll break down 4 content marketing predictions for 2017. Last I checked we were still in November 2016. This gives you plenty
Multicultural marketing… what is it? According to Forbes, by 2042 there will not be a dominant ethnic group and globally we will be an increasingly integrated community. Great right? Sure, but is your marketing keeping up? My latest article, 5 Multicultural Marketing Mistakes takes a look at some common errors you may be making whilst
When it comes to promoting your business, content writing is key to your success. Content writing includes the text on your website, social media, e-newsletters, banners, brochures, flyers, editorials… basically everything. For small businesses this can be a real challenge because it is not always possible to retain a full time content writer yet you
As published by Charli at Linkedin. The political landscape has changed dramatically in the last five years, as social media has permeated every aspect of life. It therefore comes as no surprise that the political elites have taken to social media to boost their campaigns, connect with voters and even manipulate the public. Below I’m
If, like me, you are a writer with a WordPress blog it can get a little frustrating. Sometimes it seems like all the cool plugins are geared up for graphic designers, artists and photographers… right? Well, in this article I am going to tell you my top 7 cool WordPress plugins for writers that you probably
With the exception of Christmas, summer is probably the best season to launch a marketing campaign… unless you’re selling skis of course! But if you don’t capture your market’s attention, don’t expect to get very far. Below is a quick look at 3 summer marketing tricks that all the pros are using. Integrated Social Media If
Great news for all new clients at www.charlisays.com … I’m having a sale! Right now at Charli Says all new clients will receive a 10% discount on all content. This includes blog posts, e-newsletters, eBooks, presentations, landing pages, articles and even presidential speeches! As always at Charli Says, all content is original, SEO friendly and
By popular demand I’m introducing new content packages! Awesome content writing is necessary for so many areas of your business from blogging through to website content, social media and e-newsletters. If you do not have a professional onsite content writer for your brand then you might want to consider outsourcing your various writing tasks which
If you’re a blogger, content creator or social media marketer, the Google Accelerated Mobile Pages (AMP) Project is of critical importance. The growing shift away from traditional PC computing toward mobile and tablet viewing has meant that internet users consume content in a much different way than at any other time in the past. What
