Category Archives: Content Writing

3 Content Copyright Rules You Need To Know

As a professional writer and social media manager I publish a lot of content on the internet. Great content makes the marketing world go round but did you know there are actually rules to adhere to? I’m not talking now about SEO or optimization rules but about the actual copyright rules. In this article I’m

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How to Create a Good Website

Do you know how to create a good website? In the digital age, your web presence is everything. It’s the first thing potential clients notice when exploring your brand or service. It’s also the single biggest source for marketing yourself or your company. For most businesses, web presence entails at least two essential elements: a

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Marketing to Women in 2017

2017 is shaping up to be an exciting year for online marketing, as the rise of data analytics, live video streaming and native advertising permeate a wide variety of business strategies. With online marketing becoming more crowded, businesses are looking for more effective ways to reach their target market, making segmentation more critical than ever

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5 REASONS WHY YOU NEED A CONTENT MARKETING STRATEGY

You may have read my recent content marketing strategy published over at AgoraPulse. If you are one of the readers wondering… “why do I need a content marketing strategy?” then this article is for you. Here are 5 reasons why you need a content marketing strategy and fast! 1. Consumers Hate Adverts A recent report

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10 Marketing Mistakes Content Creators Should Avoid

In a market competing for eyeballs and attention spans, great content is key to business success. Most people recognise good copy when they read it. They also know it when writing is stale and uninspiring. In this article I will  break down the 10 marketing mistakes content creators should avoid so you can improve your copy

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5 Quick Social Media Ideas for Christmas

The festive season is nearly upon us and at Charli Says my clients are asking for Christmas content marketing and social media planning. Well don’t worry … we still have plenty of time to get organized and in this article I’m going to give you 5 quick social media ideas for Christmas. But first.. the

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4 Content Marketing Predictions for 2017

I’m not going to lie, the year 2017 could be a scary one for marketers. If you already haven’t broken ground into social or digital, 2017 will seem downright daunting. But don’t worry! Below I’ll break down 4 content marketing predictions for 2017. Last I checked we were still in November 2016. This gives you plenty

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“I NEED A FREELANCE WRITER!” 5 Tips For Hiring The Best!

When it comes to promoting your business, content writing is key to your success. Content writing includes the text on your website, social media, e-newsletters, banners, brochures, flyers, editorials… basically everything. For small businesses this can be a real challenge because it is not always possible to retain a full time content writer yet you

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Election 2016 on Social Media

As published by Charli at Linkedin. The political landscape has changed dramatically in the last five years, as social media has permeated every aspect of life. It therefore comes as no surprise that the political elites have taken to social media to boost their campaigns, connect with voters and even manipulate the public. Below I’m

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5 Killer Content Curation Mistakes

Content curation is the process of gathering information as opposed to writing it and sharing it on your social media networks or blogs. This can be a lifesaver for busy marketers because you are populating your channels, engaging readers and not needing to sacrifice too many hours to do it. Of course it cannot permanently substitute

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