Blog

Do I Need To Hire A Ghostwriter?

Ghostwriter – NOUN a person whose job it is to write material for someone else who is the named author. So if you are managing the marketing for your brand then the question you may be asking is Do I Need To Hire A Ghostwriter? As a ghostwriter myself I want to dispel some myths

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A Content Manager’s Look At The Top 3 Native Advertising Platforms

As a Content Manager one of the questions I have been asked a lot lately is “What are the best native advertising platforms for paid content distribution?” With Adblockers on the rise and competition between brands using social media advertising reaching fever pitch, marketers are searching for the best way to capture new clients. Enter

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Social Media and Marketing Lessons from Fake News Sites

Fake news has been strongly blamed for a lot of things that happened last year, from Hillary Clinton’s election loss to Facebook’s stock decline. Among the popular ones that circulated last year were Pope Francis’ endorsement of Donald Trump, Hillary’s alleged emails with John Podesta, Obama’s decision to ban the Pledge of Allegiance in schools,

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Branding for Freelancers: The Essential Guide to Getting Noticed

Branding for Freelancers: The Essential Guide to Getting Noticed, is part of Hubstaff’s  freelancing month 2017, where we feature insights by experienced freelancers about how they get clients, manage their workload, and more.  The freelance market is a tough one. Some of us succeed, and some of struggle. One of the key differentiators between those groups is

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3 Content Copyright Rules You Need To Know

As a professional writer and social media manager I publish a lot of content on the internet. Great content makes the marketing world go round but did you know there are actually rules to adhere to? I’m not talking now about SEO or optimization rules but about the actual copyright rules. In this article I’m

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5 Psychological Tricks To Boost Your Social Media Marketing

Social media has made it easier than ever before to connect with audiences and market your brand. That’s why everybody is doing it. As the online market grows more competitive, businesses are doing everything they can to get ahead. For social media marketers, there are a few psychological tricks you can use to boost clicks,

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Are Your Social Media Goals Realistic?

Article first published at AgoraPulse– leaders in social media management tools. “I want to get one million fans in six months.” This is what one of my new clients announced with a look of gritty determination. Are your social media goals as unrealistic as this client? In this article, I am going to take a look at the three main objectives

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Top 20 Finance Writers on Social Media

When I’m writing for finance brands it’s essential that I remain connected to the financial markets in order to write effectively. By following the best writers on Twitter I can receive timely, informed views about the complex world of finance immediately after important movements in the market. So here we go… let’s look at the Top 20 Finance

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5 Reasons Your Company Needs a Community Manager

Estimates show that around half of all companies have a community manager. Businesses who have yet to hire one (or even define the role) have probably found that they are lacking execution across several business domains and social media channels. To put it simply, a community manager serves as a company’s digital ambassador. They manage multiple

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Why Social Media Is Important for Content Marketing

My article was originally published at AgoraPulse, leaders in social media management software. You spend hours researching, writing, designing and publishing that awesome piece of content but are you getting the best results for all your hard work? Social media and content marketing go together like tea and digestive biscuits and one without the other

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