Author Archives: charlisays

6 Things PR Agencies Need to Do With Social Media

Originally published at AgoraPulse, the social media management experts. Using social media effectively is essential for a good PR agency, especially for one about to add social media to its services for clients. Let us tell you 6 Things PR Agencies Need to Do With Social Media  1. Just Listen The first thing a great PR

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How PosterMyWall Helps Our Busy Marketing Agency

As content thought leader at Charli Says and co-director of Contentworks Agency, a busy content and social media marketing agency, I’m a big fan of video marketing. Our agency has written numerous high-level video scripts for big brands such as NEC, Tradeio, SGame Pro and many more. But these kind of videos require a significant

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How to Manage Your Content Marketing Team

When it comes to managing a content marketing team, you must have patience and an appreciation of different writing styles. While the job might seem easy on paper, it takes great skill to bring the best out of your staff, so here’s how to lead and guide a team of writers in an effective way.

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10 Tools Our Content Marketing Agency Can’t Live Without

As director of leading content marketing agency Contentworks, we need the best tools for content and social media management. Technology today not only nurtures our creativity and keeps us organised but it also ensures our marketing is always on point. So, with this in mind, here are 10 tools our content marketing agency can’t live

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Secret Social Media Engagement Hacks You Shouldn’t Be Without

Article originally published at Agorapulse, leaders in social media management software. In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you! Higher social media engagement equals more clickthroughs, more web traffic,

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20 Content Marketing Takeaways to Kick-Start Your 2019

Gone are the days when a blog a week was sufficient to promote your brand. In a highly competitive digital space, an omni-channel approach is the best way to fend off competitors and improve outreach. Choreographing content that appeals to audiences across multiple platforms is no easy task, so here are 20 content marketing takeaways

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Content Marketing Predictions for 2019 and Beyond

As the mince pies come to an end and even the sweets no-one really likes get gobbled up like sugar’s going out of fashion, it’s time to take a deep breath and get set for the marketing challenges ahead. Christmas festivities spell the end of a whirlwind year for content and the start of another

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7 New Year’s Resolutions for CMOs

Whether you want to lose weight or give up smoking, it’s fair to say that many of us will be setting some New Year’s resolutions. Sure, you still haven’t used that annual gym membership you signed up for following last December’s Christmas binge – but that doesn’t mean you can’t try again – right? In

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Top Tips for Maintaining a Consistent Brand Voice on Social Media

There are over 3 billion active social media users across the globe! That’s equivalent to over 8333 football stadiums filled to capacity and way more people than you could ever squeeze into your average high storeshop (obviously). The point is; social media marketing has huge potential. Gargantuan potential, in fact – but it must be

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10 Social Media Predictions for 2019

Article published at AgoraPulse– leaders in social media management software. For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever

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