Decentralized has established itself as Europe’s premier blockchain conference. Taking place from 30 October – 1 November 2019 at the luxurious five-star Divani Caravel hotel in Athens, there’s plenty to look forward to. Did I mention that this year I will be a speaker on the Decentralized marketing panel? Here’s 10 reasons to go to Decentralized 2019:
#1 Meet Like minded People
Organised by the University of Nicosia, Decentralized 2019 is one of the most anticipated events of the year for anyone in the blockchain/crypto sector. It’s the perfect chance to mingle with like minded people and to make brand new business connections. Spread your wings social butterflies, this is your time to hand out business cards and network in style.
If you’re like to arrange a meeting with myself and the Contentworks team to discuss effective content marketing for your finance brand, please contact us and we’ll make a plan.
#2 Put a Face to Your Brand
Authenticity is key in the finance sector. And Decentralized gives you the opportunity to put a face to your brand. By publicly representing your company, you’re essentially taking ownership for the work you do and this improves credibility. Don’t be afraid to discuss your business model with interested parties and to share what you can offer.
#3 Experience a Large scale Event
Maybe you’ve been to large scale events before. Maybe you haven’t. Whatever the case, Decentralized is a big deal set to attract over 1500 attendees, 40+ speakers, 20+ exhibitors and 100+ speakers. As the third annual Decentralized conference, it has been finely tweaked year after year and returns once again due to phenomenal past success. Don’t miss out!
#4 Attended Pre-Conference Workshops
The Corda Bootcamp will take place on the 30th October and is designed to teach blockchain beginners about the Corda blockchain platform and engineers who aspire to develop their own Corda application. The Hyperledger workshop, taking place on the same day, is also available to Decentralized participants and is ideal for those who want to know more about the specifics of Hyperledger Fabric and to build their own decentralized application.
#5 Gain Insight from Thought-Leading Speakers
This year’s panel of speakers is highly exciting featuring directors, CEOs, inventors and some of the biggest names from the blockchain industry. From Dr. Adam Back who invented the Proof of Work algorithm ‘hashcash’ to Eva Kaili MEP Chair of STOA for the European Parliament, you can gain significant insights by attending relevant speaker talks.
And I will be taking to the stage to discuss content marketing for a sector that’s constantly evolving. I can also offer my connections a 20% Decentralized discount using the code DC19W20.
To view the confirmed list of speakers, click here.
#6 Choose Your Own Schedule
Decentralized 2019 will be a different experience for everyone depending on what talks and workshops you decide to attend. It’s a good idea to look at the schedule in advance to pencil in all the speakers you want to see. This year’s conference will follow three distinct tracts: Business, Technology and Academic and cover many different topics as well as open panel discussions. So be sure to check out the agenda so you know exactly what’s happening and when.
#7 Boost Your Social Media
Attending Decentralized provides great content for your social media channels. Not only can you promote the event in advance so that all your followers know you’re attending, but you can also post regular updates from the event itself. Why not also ‘Go Live’ on Facebook or create an Instagram Story to share parts of the experience with your audience? Remember to use the relevant hashtags so that your posts are easy to follow and find. It’s also a good idea to thank and tag key speakers/event organisers to help expand the outreach of your posts. We will be live tweeting the event using #Decentralized2019 so be sure to join in the conversation.
#8 Create Exciting Video
Just because you’re at a conference doesn’t mean you should stop working for your own brand. By capturing Decentralized in full swing, you can create shareable video content that can also be embedded into blogs. By showcasing team and networking videos on your site, you’ll humanise your brand and improve authenticity, which is what people want to see these days. Attending conferences shows you’re serious about what you do and are willing to participate in and learn from key events.
#9 Enjoy 5-Star Luxury
With exclusive rooms available for conference attendees at the Divani Caravel hotel, you can enjoy 5-star luxury in style. Located in the heart of Athens and offering spectacular views of the Acropolis and Lycabettus Hill, from the upper floors, Divani Caravel is a great place to relax and unwind. Spacious rooms, beautiful restaurants and an indoor/outdoor pool combine to create a conference experience you’ll remember. Find me on the rooftop pool with an Irish coffee!
#10 Explore Athens
Who said attending a conference had to be all work and no play? While in Athens it’s essential to see some of this ancient city’s most fascinating sights and landmarks. From the Old Town market district of Monastiraki to the iconic Parthenon and, of course, the Acropolis and the Erechtheion, you won’t be short of things to see and do. Of course, you could also ditch the history and buy fabulous boots as I did last year. There are also great cafes and bars to enjoy in the town.
The countdown to Decentralized has begun. And as returning media partners, we look forward to seeing you there. Get in touch today to arrange a meeting and for content marketing that works hard for your brand.